While working at Grey, I had the opportunity to design key visuals and digital campaigns for Shoppers Stop, one of India’s leading retail brands.
I contributed to campaigns like #BreakUpWithBreakouts, #NailTheDay, #MightyMinis, and #CleanBeauty, focusing on clean, impactful storytelling across beauty, fashion, and skincare categories. These are just handful of them apart numerous other campaigns.
From campaign identity creation to social-first designs and in-store communication, each piece aimed to reflect confidence, simplicity, and elegance — aligned with Shoppers Stop’s premium image.
Scope of Work:
- Key visual and campaign ideation
- Product-centric digital creatives
- Social-first and in-store assets
The work combined strategic thinking with sharp visual execution, helping strengthen brand engagement across multiple touchpoints.
